Search results for “trip.com”
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018|7:50:39 AM|
The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
What's Meituan's trump card for selling hotel rooms?
06/28/2018|2:17:36 PM|
Meituan is targeting cross-selling of hotel accommodation, a low-frequency service, by capitalizing on stickiness for often-bought services such as food delivery and in-store dining.
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
Ctrip funds consumer finance company ShangCheng
11/29/2016|9:32:52 AM|
Ctrip has joined a group of investors including Bank of Shanghai to set up ShangCheng Consumer Finance. The bank has finance expertise while the OTA can contribute online data.
Ctrip takes a big step in pursuit of going global
11/27/2016|9:50:20 AM|
Drifting away from intense competition in the domestic OTA market, Ctrip seems to have come a long way in a span of 18 months. The decision to acquire Skyscanner means Ctrip isn’t just a single market player anymore.
Tongcheng Tourism plans to invest in Hongtu Airlines
07/05/2017|9:44:26 AM|
Tongcheng Tourism is said to eye a strategic investment in Hongtu Airlines, as China’s OTAs seek to extend on supply and demand sides to gain customers and build their own core advantages by providing a full range of services.
Ctrip buys Skyscanner, reaps $4million net income in Q3
11/24/2016|1:46:43 PM|
Ctrip announces the deal to acquire UK-based travel search site Skyscanner. The company reaped USD 4 million net income in Q3 2016, after previous quarter's net loss with Qunar's consolidated results.
Baidu Capital appoints Ctrip's former CSO Jenny Wu as first Managing Partner
11/23/2016|5:34:51 PM|
Baidu Capital appointed Ctrip's former CSO Jenny Wu as its first managing partner. The company will form a dedicated travel industry fund with Ctrip.
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