China Tourism Academy said the domestic trips would drop 15.5% and outbound trips fall 17.6% in 2020.
Air France-KLM warned of a €150-million to €200-million hit to earnings by April; Asia Pacific airlines could lose $27.8 billion due to outbreak.
Tourism accounts for 11.8 percent of Malaysia's GDP, with 28 million arrivals last year, 11 percent of them from China.
Malaysia looks to locals and non-Chinese visitors in fulfilling tourist-arrivals target; China plans to take over indebted conglomerate HNA Group and sell off its core airline assets.
The entry ban goes into effect Thursday.
Visitors to Hong Kong fell from 200,000 arrivals per day to 3,000 over the 12-month period ending last week.
Even if the coronavirus outbreak ends quickly, the disruption in the supply chain will affect trade, tourism and confidence.
The posters created for the campaign showcase how any would-be travelers could have the district's most-visited spots all to themselves.
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