Search results for “hotel direct sales”
Things-to-do sector continues to evolve with digitization
05/27/2022|2:00:12 PM|
Online travel company Trip.com Group acknowledges that the things-to-do segment is still in an early stage of development with a comparably low level of digitization.
The 2021 report of China’s high-end hotel innovative digital marketing trends
03/28/2022|3:01:09 PM|
WeChat is an important tool for high star-rated hotels to improve their marketing capabilities.
Hotelbeds: Continuous localization and technology innovation to create new value for partners in China
02/25/2022|10:40:44 PM|
Hotelbeds has been committed to a long-term growth strategy for the China market.
Huazhu strengthens its presence in 200 new cities in China
03/24/2022|10:35:26 PM|
From 865 cities in 2020 to the future target of 2200, the hotel company’s aggressive expansion is being demonstrated by sharply rising city coverage.
Trip.com Group’s Liang highlights boost in content conversion rate
03/25/2022|1:58:43 PM|
The online travel company has made a pertinent attempt to develop a habit of browsing content among users of its app and also to monetize the same by working on content to transaction conversion rate.
China's travel space to rebound 60%+; Lotte to sell theme park | Weekly Review
12/26/2021|4:06:52 PM|
Universal Parks names new GM for Beijing Resort; Accor CEO exits Huazhu's board of directors.
With no walled gardens, marketers gear up for new era in ad tech in China
12/30/2021|3:19:53 PM|
The Chinese government’s decision to do away with closed ecosystems is a welcome change and marketers expect to reap certain benefits. But it doesn’t mean the impact of WeChat or Fliggy is going to reduce in any manner.
Counting on marketing and AI to stay on one’s travel wishlist
12/08/2021|10:36:50 AM|
Travel brands are looking at the blend of data, data processing technology, luring content and marketing mix to reach out to the right audience.
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