Search results for “consumers”
Discount pricing + digital tools drive domestic travel transactions in China
07/23/2020|6:04:56 PM|
Chinese online platforms are focusing on digital tools, especially live-streaming, to revive spending. The plan is to drive domestic travel sales volume through discounts, a tactic being described as a short-term phenomenon.
Meituan reports 8.9% rise in revenue, 17% decline in hotel room nights
08/22/2020|11:10:23 AM|
Hotel business continued to be significantly affected by the pandemic, with the number of domestic room nights consumed in the second quarter decreasing by 17% to 78 million.
OTA live stream brings in $3 million; Flight search data find Korea popularity | Daily Brief
07/30/2020|11:10:27 PM|
Trip.com Group's in-destination live-stream marketing raked in USD 3 million sales; China, Indonesia talk on travel bubble.
From WeChat 1.0 to 2.0 – Digital marketing takeaways for travel brands
08/19/2020|4:27:30 PM|
The most forward-thinking brands understand that consumers want to interact in a way they do every day with each other – through conversations.
Movie Hotel raises over $25 million to create hybrid experience
08/21/2020|4:51:08 PM|
More than 300 properties have signed up for this private-cinema-hotel idea.
Alibaba rolls out Accommodation At Will program with Zhima Credit
07/27/2020|5:38:36 PM|
Less than two weeks ago, online travel unit Fliggy launched the Fly At Will product that offers consumers airline service nationwide in attractive deals to restore confidence.
Video sharing app TikTok challenges Ctrip and Meituan in their stronghold
07/30/2020|12:24:25 AM|
Video sharing platforms TikTok or Kwai are more interested in carving out their own niche in the local lifestyle services segment rather than being merely a traffic portal for Ctrip and Meituan.
Focus on local travel products surges in China
08/15/2020|8:12:06 PM|
Understanding the difference in perspective for locals, as for how they consider their native place and related experiences and activities, is critical.
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