Search results for “consumer behavior”
TravelDaily China will present on ITB Berlin
02/11/2016|6:23:48 PM|
As the strategic partner of ITB, TravelDaily will also be exhibiting at the trade show, and organize various events focusing on China’s outbound travel and the change of consumer behavior.
Expedia sees a bright future in China
02/01/2016|11:41:47 AM|
Expedia has a two-fold approach for each and every market. Firstly, building own brands organically and secondly, partnering with strong local brands. Currently,the company is looking at optimizing marketing mix, looking at new payment options other than Alipay and also sharpening hotel content via contracting as well as tie-ups with local OTAs.
China gears up for a strong impression on Indian e-commerce footprint
01/09/2016|4:28:02 PM|
Ctrip’s decision to invest in MakeMyTrip is just one example of how Chinese companies, led by Alibaba, are pursuing ways to be a part of growth story in India.
CAR acknowledges fragmentation, ready to sustain growth
11/20/2015|6:37:54 PM|
CAR Inc. is counting on collaboration with UCAR as well as its new corporate structure going forward
TravelDaily heads Chinese travel industry delegation for ITB Asia debut
10/24/2015|5:27:38 PM|
TravelDaily China led a delegation of Ctrip, Alitrip, Yiqifei and JointWisdom to spak at the ITB Asia conference.
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Capitalizing on the growth of Chinese outbound travel
09/17/2015|11:15:34 AM|
TravelDaily Conference’s 1st roundtable discussed “how the world’s travel and tourism industry can capitalize on the growth of Chinese outbound travel.”
Programmatic advertising – travel advertisers need to be spot on with it
06/10/2015|9:24:08 AM|
OTAs like Ctrip are already eyeing benefits of programmatic advertising, whereas hotel companies need to catch up.
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