Chinese tourist arrivals to Australia grew almost 20% to more than 1.1 million in 2016, according to figures released by the country's federal government.
Online travel agencies remain the dominant booking force for hotels around the world – although some regional quirks illustrate the popularity of apparent old school methods.
Chinese already account for half of Asian cruisers and are predicted to grow from 1 million passengers to 5.4 million in 2020, reported Trbusiness.
Chinese airlines' focus on digital distribution, reining in intermediaries and loyalty programs will push direct bookings to 60% by 2020, projected Phocuswright.
Chinese firms have developed quite a taste for hospitality companies in recent years with high-profile investments in the likes of Hilton Worldwide, Carlson Hotels, and NH Hotel Group.
Airbnb is quickly carving a place for itself in the managed travel space. Now, Airbnb has tapped an executive from within the corporate travel industry to lead its business travel department.
China's domestic aviation numbers are forecast to double and reach 840 million by 2026, with growth averaging 6.8% per annum, projected international aircraft leasing company Avolon.
Facebook launched a City Guides feature in the its App that enables users to book hotels and restaurants, and message or call hotels, restaurants, and tours and attractions.