Search results for “content”
Global CRM Study: The state of CRM and guest data management
09/05/2019|3:51:26 PM|
Personalization is the path to better guest relations.
6 key takeaways for strengthening digital commerce in China
08/27/2019|10:40:22 PM|
Foreign travel brands need to be deeply entrenched in this market, especially considering the fact that a Chinese consumer is using a complex, digitally inter-connected network.
Smart tour guide operator Lvji files for Hong Kong listing
09/11/2019|4:54:30 PM|
The company claimed that it is "China’s largest online intelligent tour guide provider with a 86.2% market share" in gross merchandise value in 2018, citing data from a Frost & Sullivan Report.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Amadeus addresses four converging trends to sustain its edge
08/09/2019|6:31:36 PM|
Consumer channels, distribution integration, merchandising and emerging technologies are shaking up the travel sector.
Leveraging the prowess of AI in the travel booking funnel
08/19/2019|1:54:38 PM|
When booking travel, Chinese travellers are mobile-first or mobile-only, even for transactions. Considering the fact mobile demands a diligent effort, how can AI play its part in streamlining overall mobile shopping?
Travelport offers the first phase of Next-Generation-Storefront capability
08/23/2019|3:26:32 PM|
NGS is an industry initiative to enable travel agencies to display airfares just like airlines show their branded fares on their own websites.
Travel photography platform Roto Travel raises 50 million yuan in funding
08/12/2019|11:10:10 AM|
Roto Travel will use the proceeds to consolidate existing business and establish a travel content portal and community by pooling together travel resources and travel photography KOLs.
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