Search results for “consumer insights”
Alibaba talks with Ctrip to take on Meituan; China reopens visa channels | Weekly Review
08/16/2020|11:57:54 AM|
President Trump's ban on super-app WeChat will deal a serious blow to U.S. tourism; "Happy Flight" travelers crashed Chinese airline's app with panic buying.
China re-opens visa facilitation for Europeans; China Eastern unveils new deal | Daily Brief
08/11/2020|10:10:27 PM|
China business travel returns for Marriott; Accor, Alibaba Fliggy join forces at Super Brand Day.
Unlimited passes are fine, but airlines must focus on passenger confidence
08/19/2020|5:58:40 PM|
Sales initiatives like unlimited flight passes can pave way for a decent sized cash-flow injection in the short-term. In addition to exploring more options for revenue generation, there is also a need to focus on other aspects to boost the passenger confidence.
Leveraging WeChat marketing to reach Chinese travel consumers
08/13/2020|10:42:21 AM|
Digital marketing expert ASAP+ will join TravelDaily China in a webinar on August 18 to rethink brand communication through WeChat.
Exploring the new technologies and partnerships of super apps
08/26/2020|11:11:49 AM|
At this year's TravelDaily Conference, Meituan will share views on how super apps are re-focusing on data-driven target marketing with enhanced algorithms and models.
Accor works on a domestic travel recovery promotion in China
06/23/2020|5:01:50 PM|
Accor worked with travel and social media platforms including Ctrip, Fliggy, Meituan Dianping and WeChat, capturing the pent up domestic demand for travel and even impulse consumption by rewarding loyalists.
Travel live streaming marks changes for digital marketing after COVID-19
06/24/2020|11:08:38 AM|
Live streamers need to offer popular and quality products at heavily discounted prices, but that may pose a dilemma between increasing demand and maximizing profitability.
Accor works on travel recovery; China tightens traveler check in Beijing | Daily Brief
06/25/2020|9:33:32 AM|
China remains the single largest country with some 11.9 million scheduled flight seats last week; Accor worked with Ctrip, Fliggy, Meituan and WeChat to capture domestic demand in China.
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