Search results for “brand marketing”
Alibaba, Universal Beijing Resort announce strategic partnership
10/17/2019|11:48:02 AM|
Universal Beijing will leverage the Alibaba Business Operating System to digitize the operations and management of the theme park.
Ctrip takes global expansion to reduce risks from geographic uncertainties
09/10/2019|6:13:44 PM|
Trip.com has achieved "quite sustainable profitability" in Hong Kong, and is very close to break-even point in Japan and South Korea, according to CEO Jane Sun.
Fliggy thrives on might of Alibaba ecosystem
10/21/2019|8:48:47 AM|
Alibaba’s China retail marketplaces had 755 million MAUs in June 2019. This userbase is being constantly exposed to Fliggy as a part of cross-selling tactics.
BTG Homeinns targets 4500 hotels by the end of 2019
08/29/2019|4:46:16 PM|
The expansion plan is being led by mid-scale hotels. In addition to this, BTG Homeinns is working closely with Hyatt Hotels to open their first UrCove hotel in 2020.
Ctrip to focus on recruiting and attracting talent outside China
09/11/2019|9:12:29 AM|
With international business featuring prominently in Ctrip’s expansion plans, the team acknowledges the significance of recruiting proficient local talent in each market.
Ctrip reports 19% rise in net revenue, proposes to change company name to Trip.com Group
09/10/2019|7:17:11 AM|
Accommodation reservation revenue climbed 21% to RMB 3.4 billion (US$497 million) and transportation ticketing revenue increased 13% to RMB3.4 billion (US$496 million).
Demand from travelers for value, personalization and digital solutions continues to mount
09/19/2019|1:54:58 PM|
Travelport’s latest global research shows that technology is key to this – from serving relevant and personalized offers to providing attractive propositions from trusted sources.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
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