The Chinese hotel group reported a net loss of USD 12 million for Q4, but a net income of USD 14 million for full year 2022.
In 2022, Trip.com Group derived approximately 37% of the total revenues from accommodation reservation.
The business volume of Club Med in Mainland China recovered to 54.3% of that of the same period in 2019.
Revenue rose 22.8% from 2021 to 2022.
The online travel company stated that its decision to target students and also promote its loyalty membership initiative was complemented by marketing campaigns in 2022.
GMV decreased by 20.4% year-to-year.
The company expects net revenues to increase by 45%-55% in Q1 2023.
Is there still room for innovation by traditional travel agencies?
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