Continuous iterations of the group’s digital assets, including its powerful mobile app, is being driven by AI. Areas that AI is standing out is trip planning and content marketing.
80% of Tongcheng's average MAUs were contributed by Tencent's Weixin mini-program.
Among all the mega theme parks in China, Shanghai Disney Resort hosted the most visitors, while Universal Beijing Resort realized the highest revenue.
The OTA giant will continue global expansion and cultivate AI-related initiatives.
Asia Pacific business has fully recovered.
Sales and marketing expenses for the second increased by 185%.
Atlantis Sanya's occupancy rate added more than 40 percentage points.
Lower-tier cities in China offer a massive growth potential, especially considering the fact that around 70% of China’s population resides in these locations.
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