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Planning and promoting apps – a different ball game in China

06/25/2015|6:27:08 PM|

There are many interesting aspects that mobile specialists and marketers needs to consider in order to work on a relevant app and popularize the same in China.

eLong gears up for new avatar, set for sharper focus on lodging

05/22/2015|10:36:34 AM|

eLong has over the years diligently focused on growing its lodging business, crossing 34m-mark room nights at the end of last year. Post the exit of Expedia, eLong is now set for a new chapter.

Trust International Pinpoints Anywhere Booking, integrated Channel Management, Metasearch Campaigns as Key Trends at Hotelier Conference

06/17/2014|6:16:37 PM|

Amsterdam, Netherlands and Frankfurt, Germany – June 16, 2014 – Trust International gave its hotelier clients an eye-popping glimpse of the future that ranged from improved operational CRS technologies to augmented reality sightseeing tours and navigation, the coming trends through the eyes of Google, and leveraging Big Data for comprehensive CRM that seems almost as if you can read customers’ minds.

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