Search results for “travel consumers”
Exploring the new technologies and partnerships of super apps
08/26/2020|11:11:49 AM|
At this year's TravelDaily Conference, Meituan will share views on how super apps are re-focusing on data-driven target marketing with enhanced algorithms and models.
Generation Z presents new opportunity; Alibaba Fliggy enhance loyalty rewards | Daily Brief
08/04/2020|12:13:07 AM|
China reports 207 million railway trips in July; Taiwanese airlines offer fun flights to Japan but don’t expect to land.
Trip.com mulls Nasdaq delisting; TikTok takes on lifestyle-booking | Weekly Review
08/01/2020|11:09:18 PM|
Alibaba rolls out credit-based Accommodation At Will program Suixinzhu; Skyscanner offers DMOs free advertising slots.
Discount pricing + digital tools drive domestic travel transactions in China
07/23/2020|6:04:56 PM|
Chinese online platforms are focusing on digital tools, especially live-streaming, to revive spending. The plan is to drive domestic travel sales volume through discounts, a tactic being described as a short-term phenomenon.
Meituan reports 8.9% rise in revenue, 17% decline in hotel room nights
08/22/2020|11:10:23 AM|
Hotel business continued to be significantly affected by the pandemic, with the number of domestic room nights consumed in the second quarter decreasing by 17% to 78 million.
OTA live stream brings in $3 million; Flight search data find Korea popularity | Daily Brief
07/30/2020|11:10:27 PM|
Trip.com Group's in-destination live-stream marketing raked in USD 3 million sales; China, Indonesia talk on travel bubble.
From WeChat 1.0 to 2.0 – Digital marketing takeaways for travel brands
08/19/2020|4:27:30 PM|
The most forward-thinking brands understand that consumers want to interact in a way they do every day with each other – through conversations.
Focus on local travel products surges in China
08/15/2020|8:12:06 PM|
Understanding the difference in perspective for locals, as for how they consider their native place and related experiences and activities, is critical.
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