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Inbound tourism landscape in China’s Greater Bay Area is shifting fast

11/28/2025|10:36:11 AM|

A fresh insight every week — a must-follow series for global executives eyeing the China travel market.

How young people choose their next trip today

11/27/2025|11:49:38 PM|

Over the past two years, the number of unique and specialty hotels on Douyin has increased by 73%.

Shanghai travelers flock to Europe this summer

05/27/2025|4:55:30 PM|

Europe-bound travelers from Shanghai contributed over half of advance ticket sales revenue.

Ele.me co-founder launches senior travel startup, raises over $13 million in Series A funding

07/10/2025|6:04:47 PM|

By 2040, seniors may account for 50% of all domestic travelers in China.

China-Japan tension rise: How badly are Japan’s air routes being affected?

11/20/2025|11:36:49 AM|

Within just two days of China’s travel advisory, the number of Chinese tourists to Japan dropped by 32%.

Chinese-style bathhouses: A new favorite for foreign tourists

11/19/2025|9:55:23 AM|

“24-hour spas in China” have become the latest trending keyword among foreign influencers.

Chinese tour guides armed with translation devices disrupt inbound travel agencies with lower prices

05/14/2025|12:56:12 AM|

In 2024, China welcomed 131.9 million inbound tourist visits, marking a 61% year-on-year increase and recovering to over 90% of the 2019 pre-pandemic level.

Why are Chinese tourists falling in love with Penang?

11/10/2025|3:33:37 PM|

Standing at a turning point

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Trip.com Group reports 16% rise in Q3 revenue, inbound travel bookings surge over 100%

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