Search results for “marketing”
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
ChinaTravelNews Briefing: Ctrip unveils Oasis Lab, China connects air-rail networks and more
05/18/2018|3:45:18 PM|
Ctrip replaced its incubation program with Oasis Lab for innovative initiatives, budget hotels in China revamped services and experiences for customers, CAAC & CRC announced to connect train-plane networks.
Ctrip teams with Hyatt to open its first flagship store
05/18/2018|9:33:23 AM|
The online flagship store allows over 300 million Ctrip members to access Hyatt hotels in the Greater China region and will extend to Hyatt hotels globally in the near future.
Shiji’s deal with Baoku lends a new dimension to platform strategy
04/10/2018|8:01:16 AM|
In addition to knowing about consumers’ activities, Shiji is set to learn details about their business travel via Baoku’s cloud-based travel management platform.
New-generation lodging service provider ttg lands tens of millions of yuan in funding
05/08/2018|9:08:59 AM|
ttg aims to become a new-generation accommodation service provider while exploring new possibilities in the travel accommodation sector.
Ctrip upgrades internal incubation program to Oasis Lab for innovation
05/05/2018|9:06:36 AM|
Ctrip replaces internal incubation program introduced two years ago with the new Oasis Lab and puts external innovative projects on its radar too.
Intelligent tourism operator Drore Technology picks up multi-million funding
05/04/2018|11:40:30 AM|
DRORE ONE, a cloud computing platform for intelligent travel, aims to provide overall solutions for the tourism ecosystem by integrating IoT, big data, AI and other technologies.
A glance at upcoming ITB China Conference
04/03/2018|4:50:36 PM|
Leaders to share insights at ITB China Conference include Ctrip chairman James Liang, Phocuswright founder Philip C. Wolf, and executives from China Tourism Academy, Wyndham Hotel Group, Fliggy, Tencent and Meituan.
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