Search results for “hotel”
Evergrande Hotels & Resorts joins APacCHRIE, fostering branding
01/26/2018|10:02:42 AM|
To meet the demand of fostering branding, industry communication and talent training, Evergrande Hotels & Resorts had many rounds of discussions with APacCHRIE and finally decided to join the council.
WeChat marketing specialist Zhiketong raises 300 million yuan led by Sequoia Capital China
08/23/2019|2:02:19 PM|
Zhiketong has raised nearly RMB 480 million in total since its incorporation in December 2014.
Chatbots proving their worth in travel e-commerce
09/08/2019|10:56:03 PM|
Chinese travel e-commerce companies led by top online travel agencies, including Ctrip and Qunar, are making meaningful use of chatbots.
Chinese star-rated hotels record 60.58% occupancy rate
01/22/2018|9:38:30 AM|
Some 10,065 star-rated hotels in China reported totaled operating incomes of 53.808 billion yuan in the third quarter of 2017, of which 26.242 billion yuan, or 48.77%, was room revenues.
6 key takeaways for strengthening digital commerce in China
08/27/2019|10:40:22 PM|
Foreign travel brands need to be deeply entrenched in this market, especially considering the fact that a Chinese consumer is using a complex, digitally inter-connected network.
Ctrip hotel white paper sheds light on hospitality, consumer insights
01/12/2018|11:12:12 AM|
Some 76% of the searches on Ctrip for hotels were related to star rating, most frequently about “five star/luxury hotel” or “four star/high-end hotel”, while only 11.61% of these searches were price-related.
Huazhu-backed apartment service provider Chengjia raises nearly USD 300 million
09/10/2019|3:55:01 PM|
The proceeds will be used for expanding its property portfolio in core cities, brand building and developing its technology platform.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
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