Search results for “first-party data”
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
Ctrip offline stores reap $10.24 million sales in a single day
08/08/2018|5:38:58 PM|
James Liang, Ctrip's co-founder and executive chairman, said that there is still huge potential for offline stores in smaller cities and that Ctrip will grow its presence in third- and fourth-tier cities.
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018|7:50:39 AM|
The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
Huazhu ranked 4th globally, Meituan files for IPO, and more in ChinaTravelNews Briefing
07/09/2018|10:48:48 AM|
AccorHotels’ shareholder Huazhu surpassed IHG in market capitalization as the world’s fourth highest valued hospitality group. Tencent-invested e-commerce and travel firms Meituan and Tongcheng Elong filed for Hong Kong listings.
ChinaTravelNews Briefing: Ctrip unveils Oasis Lab, China connects air-rail networks and more
05/18/2018|3:45:18 PM|
Ctrip replaced its incubation program with Oasis Lab for innovative initiatives, budget hotels in China revamped services and experiences for customers, CAAC & CRC announced to connect train-plane networks.
ChinaTravelNews Briefing: ITB China raises insights, Hyatt flagship store debuts on Ctrip
06/01/2018|6:02:57 PM|
ITB China 2018 concluded with high hopes for China’s tourism growth, Ctrip brought in Hyatt flagship store, and more Chinese tourists are heading to Europe destinations and Russia.
Intelligent homestay provider Ostay secures $1.56 million investment
05/31/2018|2:17:49 PM|
Ostay is cooperating with Airbnb, Ctrip, Tujia and local third-party platforms overseas to offer B2B accommodation for Chinese outbound travelers.
Europe sees 35% growth in Chinese visitors, luxury travel need up by 39.2%
05/25/2018|8:41:31 AM|
In the first quarter of 2018, the number of Chinese tourists bound for Europe increased by 35% YoY, making Europe the second-most popular destination with a 9% market share, second only to Asia.
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