Search results for “first-party data”
As airline merchandising evolves, how are OTAs upping the ante?
10/22/2018|8:02:20 AM|
Every aspect of OTA business, right from analyzing the source of the traffic to what product to offer is becoming data-centric. The combination of cloud computing, data and analytics, machine learning etc. is set to pave way for insights that can help the likes of OTAs in their key decision-making.
Ctrip ventures into hotel management by launching Rezen Hotels Group
10/10/2018|8:42:03 AM|
The launch of Rezen Hotels, Ctrip’s first high-end hotel brand, marks the group’s strategy to branch out to the high star-rating hotel sector.
Ctrip customized travel unit and Tourism New Zealand to train tour experts
09/05/2018|9:20:45 AM|
Between July 2017 and July 2018, more than 448,000 Chinese tourists visited New Zealand. Customized travel is increasingly becoming recognized as the best way to explore New Zealand.
Ctrip embarks on hotel operation, Xiaozhu gets $300 million funding, and more
10/18/2018|8:22:02 AM|
High-speed railway passenger volume increased by more than 50% year-on-year during China’s National Day holiday, Airbnb rival Xiaozhu has pocketed $300 million for beefing up security and services.
Localized content for bookings from China – a must for foreign hotels
08/09/2018|7:37:28 AM|
Foreign hotel companies need to focus on providing better content to 3rd party hotel intermediaries in China in order to step up the conversion rate for their outbound business.
How Lufthansa Innovation Hub is targeting travel and mobility tech space in China?
07/24/2018|7:50:34 AM|
China alone garnered 55% ($14 billion) of the global VC in the travel and mobility tech category last year. Lufthansa Group’s central digitization unit’s Managing Director, Gleb Tritus says if one would like to understand how we will get from A to B in the future, especially in the urban context, China is the right place to be.
Redefining space with full-stack hospitality tech - how is OYO doing it?
07/02/2018|9:51:32 AM|
The blend of technology, leveraging virtually every living space available in a destination, space design etc. is shaping up new ways of how and where one stays while travelling.
Digital services to keep passengers connected and in control – Finnair shows the way
07/20/2018|7:55:03 AM|
Finnair is among those few proactive carriers that have exemplified how the blend of right e-commerce tools and data strategy backed by an agile digital team can result in product optimization as well as creation of a new benchmark around how to approach personalization.
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