Search results for “digitalization”
Personalisation – it’s about embracing smartness
10/11/2015|10:25:59 PM|
How are travel companies trying to be smarter with personalisation? We learn from Dave O’Flanagan, co-founder and CEO of Boxever.
Embracing the digital transformation in China’s travel market
03/25/2015|10:19:49 AM|
To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
Air China’s direct selling keeps pace with its international expansion
09/08/2016|2:18:35 PM|
Air China is assiduously improving both domestic and international websites, as well as its mobile App.
Time for foreign meta-search engines to go beyond strong “product”
09/13/2016|10:37:50 AM|
Localisation of product and team isn’t seemingly enough for any foreign meta-search engine due to the sheer scale of intermediaries that are already established in China.
China Eastern gears up to sharpen its IT infrastructure
09/25/2015|10:48:36 AM|
The group believes e-commerce is the future of selling. And it has chosen to re-engineer its internal processes and is demanding a higher level of expertise from PSS to enhance its IT capabilities.
Will slowing economic growth kill China’s outbound travel?
09/02/2016|8:31:41 PM|
Five years ago, 90% of booking.com's customers came from China’s top 3 cities, Beijing, Shanghai, Guangzhou. Now they see more and more coming from lower-tier cities.
Identifying users and their intent – two of the biggest challenges in digital ad domain
03/03/2015|9:47:58 AM|
Is advertising technology on the verge on touching a point where the intent of a traveller can be accurately assessed in order to offer a marketing message with laser-sharp precision?
Ctrip gains from virtuous cycle in a category that continues to grow
09/02/2016|11:47:07 PM|
Ctrip asserts the one-stop travel shopping model is suave, and the scale that can be achieved will be significant going forward.
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