Search results for “digital experience”
Online or offline, completing a transaction is getting easier than ever
10/19/2017|3:06:29 PM|
One extra click or filling an extra blank for personal details can result in cart abandonment. Airlines eyeing Chinese customers need to keep up with the payments arena for better shopping experience.
Finnair boosts ancillary sales with omni-channel and predictive analytics
09/27/2017|7:04:48 PM|
After partnering Alipay on in-flight payment, working with TravelSky on GDS-based ancillary sales, Finnair plans to bring its chatbot to WeChat and leverage predictive analytics for ancillaries growth.
"Direct sales" going up for Chinese carriers, but is it enough?
10/18/2017|9:02:02 PM|
Top carriers in China today have 40-45% sales coming in via "direct" channels. But this figure also includes selling inventory via OTAs. So this doesn't translate into owning the passenger for airlines.
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017|10:05:17 AM|
When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
Alipay promotes smart tourism with global partners
09/30/2017|9:21:39 AM|
Alipay, the world’s largest online payment platform, recently announced an upgraded smart outbound tourist service platform at a meeting of ecosystem partners from over 20 countries in Beijing.
Overseas independent travel provider RRUU raises RMB 35 million
08/18/2017|3:19:00 PM|
RRUU has recently received RMB 35 million in its A+ round financing and is to complete the B-round financing later this year.
Travelport’s Trip Assist gives APAC agencies a mobile edge
07/18/2017|10:50:15 AM|
Travelport’s Trip Assist gives TMCs and travel agencies a comprehensive branded mobile app including itinerary management, day of travel services, real-time mobile messaging and customization options.
Counting on technology to overcome breakdown in personalization
07/24/2017|4:35:01 PM|
The blend of Bluetooth beacon technology, hyper local marketing, and GPS geo-fencing can help hotels to convey what they have to offer and in turn, improve the overall stay experience.
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