Search results for “data analytics”
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Shiji takes 75% stake of Horwath HTL for US$10 million
09/18/2015|8:58:09 AM|
Shiji Information Technology (Hong Kong) is acquiring 75% stake of Horwath HTL Asia Pacific from Sextant Investments for US$10 million in cash.
Amadeus ready to serve China with its multi-faceted competencies
09/09/2015|10:25:55 PM|
The pace of change in airline distribution and information technology space in China offers unmistakable opportunity. Here’s how Amadeus is focusing on strengthening its foothold.
Getting ready for a deregulated travel market in China
08/19/2015|10:49:24 PM|
Travelport is preparing itself for full deregulation in the Chinese distribution market. The company believes it can play an integral role in shaping up the future of travel ecommerce in China.
China Eastern’s LCC ambition takes off on a strong note
08/26/2015|8:42:11 AM|
China Eastern Airlines has set up new subsidiaries in order to ensure its LCC venture, China United Airlines, takes off on a strong foundation.
Tourico gears up to counter inimitable hurdles in China
07/23/2015|2:46:28 PM|
What is key to scaling up the high-volume, wholesale model in China? Tourico believes supporting hotel companies with right technology can be a major asset.
Power hungry Chinese car-hire apps turn a blind eye to driver scams
07/09/2015|10:08:44 AM|
As more drivers join a car hire platform, the platform will slowly gain leverage to shut down accounts of scamming drivers, thus reducing scamming.
Air China sets its sight on top level personalization
05/29/2015|6:30:36 PM|
Chinese carriers generally lag behind their counterparts in the U. S. when it comes to personalization. But things are evolving, says Air China’s Fajin Hu.
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