Search results for “content strategy”
Tripadvisor names former Lonely Planet CEO as new leader
05/05/2022|8:35:44 AM|
Matt Goldberg is succeeding co-founder and long-time CEO Stephen Kaufer.
Trip.com Group’s Liang highlights boost in content conversion rate
03/25/2022|1:58:43 PM|
The online travel company has made a pertinent attempt to develop a habit of browsing content among users of its app and also to monetize the same by working on content to transaction conversion rate.
Tongcheng Travel set to make the most of restructuring
03/24/2022|2:40:35 AM|
The restructuring by the OTA is a direct response to the demand for short-haul and local trips in China.
Keeping pace with the evolving Internet landscape in China
01/06/2022|11:38:11 PM|
Be it for regulatory directives or where China's digital economy is headed, travel brands need to be agile to make the most of the situation.
US, China starts fast-track travel program; Domestic air travel cost rises 12.5% | Weekly Review
01/09/2022|10:40:32 AM|
Domestic airlines scrap fuel surcharge ahead of festival season; Trip.com releases New Year holiday travel report.
China issues guidance on festival travel rush; Genting cancels two casino cruises | Daily Brief
01/08/2022|12:23:32 AM|
Hainan offshore duty free sales hit $94 million over three-day New Year’s holiday; Amadeus-connected travel sellers to access flight content of Greater Bay Airlines.
Trip.com Group holds 2021 Global Partner Summit in Macao
12/09/2021|3:21:22 PM|
On Trip.com, global domestic hotel bookings increased by over 160% in Q3 2021 compared to Q3 2019.
Counting on marketing and AI to stay on one’s travel wishlist
12/08/2021|10:36:50 AM|
Travel brands are looking at the blend of data, data processing technology, luring content and marketing mix to reach out to the right audience.
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