Search results for “content strategy”
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
Wedding travel specialist LoveJourney bags 8-digit funding
11/15/2017|1:37:45 PM|
LoveJourney, a Hangzhou-based online platform offering tailor-made wedding travels, has received tens of millions of yuan, which will be used on international content standardization and business development.
Fliggy keeps working on mobile application, content and destination
09/29/2017|11:08:32 AM|
Fliggy is aiming to be a fully integrated platform encompassing e-commerce, content and lifestyle, all three are typical individual areas of tourism that one or another platform specializes on.
"Direct sales" going up for Chinese carriers, but is it enough?
10/18/2017|9:02:02 PM|
Top carriers in China today have 40-45% sales coming in via "direct" channels. But this figure also includes selling inventory via OTAs. So this doesn't translate into owning the passenger for airlines.
Outward bound and travel platform Hiyo completes a ¥14 million angel round
09/29/2017|1:43:13 PM|
Targeting young travelers, Hiyo develops its products around the concept of “minimal transportation, short distance”, and plans its content around socializing, relaxation and entertainment.
Triploc closes A round financing, aiming to be the eBay of outbound independent travel
08/07/2017|11:22:44 PM|
Triploc has raised tens of millions of yuan from PurpleSky and Mingxiang Ventures in its A-round financing. In the last year, the number of users of Triploc had increased from 200,000 to 1.2 million.
Rentalcars riding on momentum of China’s outbound travel
08/24/2017|4:34:35 PM|
Eyeing China's growing outbound tourism, Priceline's ground transport unit Rentalcars has set up its service in the country to work with local OTAs and plan partnerships with the Chinese airlines.
Chinese OTAs open up to new ways of distribution connectivity and integration
07/04/2017|9:50:52 AM|
Emirates' decision to make their offerings available for booking on Alitrip (Fliggy) via an NDC API indicates the readiness of intermediaries in China to embrace new developments.
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