Search results for “brand launch”
Didi Taxi changes name to Didi Travel and adds new logo
09/09/2015|4:46:42 PM|
Didi Taxi announced it officially changed its name to Didi Travel, along the launch of a new brand logo and visual identity (VI) system.
China brands special part 2: Hotels - Digitalization and quality consistency
06/01/2015|12:02:26 PM|
Part of a three-part special series, ChinaTravelNews takes a look at the Travel industry brands that made the list. Part 2 takes a look at hotels, with three making the list.
Merchandising opportunity awaits for Chinese carriers
09/02/2015|6:03:46 PM|
Airlines in China need to strengthen their selling capabilities, and this shouldn’t stop at refining only direct channels.
Huanbaoche raises US$7.5 million to expand global operations
09/09/2015|11:48:20 AM|
Overseas Chinese-language airport transfer and charter vehicle service Huanbaoche announced it raised RMB48 million in its Series A financing round.
Zhejiang-based Utour Travel gets US$4.67 million investment to upgrade online travel
08/25/2015|6:10:03 PM|
Leisure travel and mini-vacation service Utour Travel recently received a RMB30 million investment, boosting its estimated value to nearly RMB300 million.
Winning over the elusive tag of running a successful B2C brand in China
08/12/2015|6:22:26 PM|
Travel e-commerce category is a highly competitive one in China. If there is any organization that can get closer to running a successful business in China, it looks like a brand from Priceline group.
Homeinns Hotel refuses to slow down in a taxing environment
08/13/2015|6:16:53 PM|
Q2 proved to be yet another tough quarter for Homeinns. But it is focused on strengthening its customer base via mobile and expansion of mid-scale portfolio.
WeChat for room bookings isn’t just about revenue, experience counts too
08/05/2015|10:57:01 PM|
Rather than focusing on too many sales promotion messages on WeChat, hotel companies need to find ways to augment their customer experience program goals.
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