Search results for “WeChat Marketing”
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
Distribution shouldn't be just about selling, count on data, too!
10/18/2017|1:21:51 PM|
What encompasses "airline distribution" needs to evolve, and the same shouldn't be only about selling or completing a transaction, says Guoxiang Wu, SVP, Marketing Division, China Southern Airlines.
6 areas that can propel digital transformation
10/13/2017|4:02:38 PM|
Digital transformation can eradicate a passenger’s pain points and make every offer or interaction meaningful, but the whole effort can go awry, too, without an earnest manner, explains Blair Koch.
Finnair boosts ancillary sales with omni-channel and predictive analytics
09/27/2017|7:04:48 PM|
After partnering Alipay on in-flight payment, working with TravelSky on GDS-based ancillary sales, Finnair plans to bring its chatbot to WeChat and leverage predictive analytics for ancillaries growth.
Destination activities provider UBTour closes A-round financing
09/27/2017|8:42:45 AM|
UBTour connects tourism suppliers in Southeast Asia and enterprises in China with technology and services, with the goal of controling the supply chain through catering to the needs of suppliers.
AI travel solution provider 52CX receives 50 million yuan in angel round
09/30/2017|5:09:56 PM|
AI travel solution provider 52CX has acquired RMB 50 million in its angel round of financing, which was led by Hede Wanjia Fund and backed by Long Lv 365.com.
Priceline CEO: To go local in China and match with Airbnb
09/14/2017|12:02:07 PM|
Priceline’s CEO and president Glenn talked about cooperation with Ctrip, Airbnb, M & A strategy and development strategy in China during the first CEO Talk of the ongoing TravelDaily Conference.
Thomas Cook China aims for long-term growth with differentiating strategies
09/06/2017|2:00:57 PM|
Positioning itself for China's upper scale travel market, the joint venture between Thomas Cook and Fosun seeks long-term growth by developing differentiated packages and focusing on online presence.
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