Search results for “Marketing initiatives”
Air France KLM banks on its entrenched sales strategy in China
05/25/2016|11:14:05 AM|
Indirect offline distribution has opened up for foreign carriers in the last couple of years. Air France KLM is making the most of its association with offline and online agencies built over the years to maximize sales.
CAR Inc. shows adeptness in multi-faceted auto mobility operations
05/20/2016|9:37:39 AM|
Maintaining that the group is more than just a car rental company, CAR Inc. is making strong moves to strengthen its position as a top-notch auto mobility provider in China.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
Momondo gears up for digital marketing push in China
05/18/2016|9:59:28 AM|
After nearly two years of preparation, momondo believes the timing is right to create awareness about its travel meta-search product in China.
Didi denies rumored plan to get US listing in 2018
05/31/2016|10:33:53 AM|
Ride-hailing service Didi Chuxing, the main rival of Uber Technologies Inc in China, denied on May 30 a rumored plan to go public in the United States in 2018.
5 areas that can enhance the UX strategy
05/11/2016|11:05:23 AM|
In order to enhance user experience strategy, airlines can target low hanging fruit with collaboration, optimize the booking flow, optimize designing for different platforms, manage offer and track cross-device.
Tuniu banks on transaction volume for “favourable pricing”
06/01/2016|10:22:25 AM|
Tuniu is counting on their intrinsic strengths to not only sustain fruitful supplier relations, but also diversify to meet the demand for self-guided tours and target additional revenue streams.
China Eastern expects RMB 2 billion revenue growth buoyed by Shanghai Disney
05/26/2016|7:25:20 PM|
China Eastern Airlines expects to receive two million more travelers brought on by the opening of the Shanghai Disney Resort. This would translate to RMB 2 billion additional revenue, according to the carrier’s sales director Bo Dong
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