Search results for “Chinese travel market”
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
Ctrip becomes China Eastern’s fifth largest shareholder after RMB 3 bn investment
07/06/2016|10:05:19 AM|
China Eastern Airlines has raised RMB 8.548 billion in a private placement and Ctrip has become the carrier’s fifth largest stakeholder after taking 3.22% for RMB 3 billion.
Tongcheng Tourism plans demerger and separate IPOs
06/20/2016|10:20:43 AM|
Tongcheng plans to split its business into two separate entities: a travel agency selling leisure tours and attractions and a network grouping the company’s profitable standardized products in air, accommodation and railway.
Air France KLM banks on its entrenched sales strategy in China
05/25/2016|11:14:05 AM|
Indirect offline distribution has opened up for foreign carriers in the last couple of years. Air France KLM is making the most of its association with offline and online agencies built over the years to maximize sales.
Ride-hailing service provider Huizuche raises RMB 200 million
06/15/2016|10:35:46 AM|
Ride-hailing service provider Huizuche has raised RMB 200 million in its series B round financing led by H&Q Asia Pacific.
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
Uber China announces Uber+Travel plan in partnerships with HNA, Qunar
06/16/2016|10:03:02 AM|
Uber China announced “Uber+Travel” strategy on June 15, partnering with travel brands including HNA Group, Qunar, Tongcheng Tourism, Qyer and TripAdvisor.
Momondo gears up for digital marketing push in China
05/18/2016|9:59:28 AM|
After nearly two years of preparation, momondo believes the timing is right to create awareness about its travel meta-search product in China.
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