Search results for “ADS”
Time for foreign meta-search engines to go beyond strong “product”
09/13/2016|10:37:50 AM|
Localisation of product and team isn’t seemingly enough for any foreign meta-search engine due to the sheer scale of intermediaries that are already established in China.
Air China’s direct selling keeps pace with its international expansion
09/08/2016|2:18:35 PM|
Air China is assiduously improving both domestic and international websites, as well as its mobile App.
Identifying users and their intent – two of the biggest challenges in digital ad domain
03/03/2015|9:47:58 AM|
Is advertising technology on the verge on touching a point where the intent of a traveller can be accurately assessed in order to offer a marketing message with laser-sharp precision?
Ctrip initiates lower cost airport parking service
09/28/2016|11:18:39 AM|
Ctrip has rolled out in-App booking of its airport parking service which costs only a fifth of airport charge. The company plans to launch railway parking later.
Chinese carriers gear up for diversified needs of global digital platforms
08/22/2016|9:11:56 PM|
Be it for an e-commerce platform or supporting different phases of a journey via their digital assets, Chinese airlines are looking to refining their sites and apps.
HNA subsidiary E-Life Financial to close 4-billion-yuan B round
09/19/2016|10:02:31 AM|
HNA Group’s financial arm is about to complete its series B round funding and raise more than RMB 4 billion in the round. This will put its value at around RMB 8 billion.
Meta-search in China — as astute as it gets
08/30/2016|5:58:08 PM|
From pure traffic generation to moving into areas of facilitated bookings, meta-search has come a long way. And China seems to have predicted well and led the way.
Ctrip fills war chest with offering of US$1 billion convertible senior notes
06/18/2015|8:29:08 AM|
Ctrip will offer up to US$1 billion in aggregate principal amount of senior notes convertible into Ctrip's ADS, each representing 0.25 of an ordinary share.
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