Search results for “ADS”
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
Ctrip adds uncertainty to the car-hailing market with car service debut
12/25/2017|12:51:24 PM|
Ctrip has added ride-hailing to its transportation offers with Didi, opening up another competition front in the car rental market as its rivalry against Meituan in hotel and catering services is heating up.
Meituan Travel marks 200 million room nights stayed in 2017
12/27/2017|12:33:44 PM|
Meituan Travel has already had 200 million room nights stayed for this year. In 2018, it plans to develop "new accommodation" concept by combining "thoughtful service” and “technological innovation".
ChinaTravelNews Briefing: Booking’s reinvention, Mafengwo’s funding and more
12/25/2017|3:07:29 PM|
We join the dots of the events that took place in the past two weeks to offer insights into the Chinese tourists, travel startup funding rounds, major OTAs and internet giants’ technology solutions in China.
Accor CEO: Chinese tourists look beyond APAC, changing global hospitality
12/21/2017|3:10:33 PM|
"Accor probably is making more profit as an investor in China Lodging than we could have made by remaining independent for the next 50 years", said Sebastien Bazin, Chairman and CEO of AccorHotels.
Making travel simpler, cheaper – how’s the innovation coming along?
12/19/2017|2:08:43 PM|
Disruption of flight booking doesn’t come out of the blue. It’s a process.
Tuniu-invested OTA Banma Trip receives another round of financing
12/12/2017|8:47:39 AM|
Online travel company Banma Trip has recently received an undisclosed amount in a new round of financing from Aurora Private Equity, following the May round of financing from Tuniu.com.
Booking.com's China plan: Localization is more about re-invention
12/08/2017|11:36:52 PM|
“As for localization in China,it’s more about re-invention. There are so many things which are very interestingly either better or different in China,” said Pepijn Rijvers, CMO of Booking.com.
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