Search results for “preference shares”
Planning and promoting apps – a different ball game in China
06/25/2015|6:27:08 PM|
There are many interesting aspects that mobile specialists and marketers needs to consider in order to work on a relevant app and popularize the same in China.
Programmatic advertising – travel advertisers need to be spot on with it
06/10/2015|9:24:08 AM|
OTAs like Ctrip are already eyeing benefits of programmatic advertising, whereas hotel companies need to catch up.
Crafting an Apple Watch app – it’s about delivering info in lightweight manner
05/12/2015|10:36:08 PM|
Chinatravelnews.com’s Ritesh Gupta talks to top two OTAs – Ctrip.com and India’s Cleartrip.com about their new Apple Watch apps.
Embracing the digital transformation in China’s travel market
03/25/2015|10:19:49 AM|
To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
Ctrip backs PMS JV Jointwisdom
03/26/2015|7:23:51 AM|
Jointwisdom formed by restructuring Ctrip subsidiary Brandwisdom and CSHIS, has been launched in Beijing.
Counting on data analytics for identifying and recognising customers
03/14/2015|2:32:02 PM|
Travel marketers are expected to capitalize on the prowess of big data and analytics. ChinaTravelNews learns how Qyer.com is approaching the same for tangible results.
Huazhu Hotels plan - future is digital, but all stakeholders need to benefit
03/12/2015|9:30:25 AM|
China Lodgings Group is eyeing major expansion and strengthening of its digital capabilities to benefits stakeholders in 2015 .
Identifying users and their intent – two of the biggest challenges in digital ad domain
03/03/2015|9:47:58 AM|
Is advertising technology on the verge on touching a point where the intent of a traveller can be accurately assessed in order to offer a marketing message with laser-sharp precision?
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