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CNTA declares war on price slashing in China’s tourism industry

05/08/2015|10:52:10 AM|

China National Tourism Administration is taking action against “price slashing”, yet another malpractice in the cutthroat Chinese tourism industry.

Identifying users and their intent – two of the biggest challenges in digital ad domain

03/03/2015|9:47:58 AM|

Is advertising technology on the verge on touching a point where the intent of a traveller can be accurately assessed in order to offer a marketing message with laser-sharp precision?

2014 online shopping and O2O trends for Chinese netizens

02/25/2015|10:23:03 AM|

Chinese consumers spend the most on travel products when shopping online, an average of RMB3,750 per year, according to a McKinsey report.

Hotels in China need to embrace cloud based offerings in distribution technology

01/19/2015|8:47:30 AM|

The mindset of hoteliers in China is changing towards integrated solutions with one source of data flowing in real time between systems improving distribution efficiency and enhancing the guest experience through the booking process.

Qunar vies for market share with startups in open platform scheme

01/05/2015|2:50:43 PM|

Qunar is aggressively recruiting startups in a bid to counter strong competition and secure a corner on the market.

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