Search results for “brand changes”
WeChat as a touchpoint – not only about business accounts or social ads
07/19/2015|10:32:40 AM|
WeChat is embracing new features, including ones that promise to simplify our lives in a “connected” world. Marketers need to find ways to own the experience via this app.
Carriers in China set their sights on travel retailing
08/17/2015|10:08:09 AM|
In order to unlock revenue generation opportunities Chinese airlines need an understanding of what travel retailing means.
Air China achieves steady direct sales growth in first half
09/02/2015|6:22:23 PM|
After rolling-out a series of initiatives to improve the operational performance of its e-commerce platform, Air China is witnessing positive results.
China brands special part 1: Airlines - Premiumization and trust
05/26/2015|12:02:44 PM|
Part of a three-part special series, ChinaTravelNews takes a look at the Travel industry brands that made the list. Part 1 takes a look at airlines, seeing as four of China’s largest carriers have made the list.
Tourism B2B platform Piao Guanjia aims for New Third Board listing by year end
07/29/2015|5:57:06 PM|
Piao Guanjia announced it will apply to list on China’s New Third Board (OTC market) and would list as early as the end of the year.
TripAdvisor partners with CNTA and boosts localization as part of its China strategy
06/29/2015|12:46:18 PM|
TripAdvisor, has unveiled a new official Chinese name Maotuying and a CNTA partnership at a presentation of its strategic development in China held in Beijing.
Breaking news: Jin Jiang Hotels and Plateno Group mull mega-merger
07/10/2015|10:07:39 AM|
ChinaTravelNews has learned exclusively that Jin Jiang Hotels will make a strategic investment in Plateno Group that will lead to the link-up of the two groups.
Embracing the digital transformation in China’s travel market
03/25/2015|10:19:49 AM|
To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
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