Search results for “big data marketing”
Aftermath after the Showdown
09/02/2016|10:22:00 AM|
On TravelDaily Conference titled “Embracing the New Era”, James Liang, CEO of Ctrip informed the audience of his investment strategies and where the company was headed.
Ctrip signs exclusive deals with over 1,000 hotels
09/19/2016|6:47:29 PM|
Ctrip announced that it has sealed exclusive distribution agreements with more than a thousand domestic hotels, further strengthening its control on China’s hotel supply.
Chinese carriers gear up for diversified needs of global digital platforms
08/22/2016|9:11:56 PM|
Be it for an e-commerce platform or supporting different phases of a journey via their digital assets, Chinese airlines are looking to refining their sites and apps.
Tuniu counts on blend of brand strength, scale and operating leverage
08/29/2016|6:15:55 PM|
Sustaining growth rate has remained Tuniu’s major forte, but can cost control, association with HNA and the GMV of travel products uplift the overall margin going forward?
Spring Airlines embarks on exciting journey of retailing
08/08/2016|3:18:58 PM|
Just like carriers in the U. S. and Europe, China’s Spring Airlines, too, is positioning itself for being a platform of choice for all travel needs.
China’s traveltech charts its own course, direct connect being a prime example
06/23/2016|10:38:51 AM|
NDC is still a work in progress in China. But the likes of Alitrip, in conjunction with domestic carriers, have shown that blending mobile retail commerce and home-grown API is a prudent way.
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
Data mining emerges as a key differentiator in B2B domain
06/15/2016|10:37:29 AM|
Tourico’s burgeoning data mining initiative is helping Chinese intermediaries in improving upon their product offering by evaluating travel booking behavior. A detailed look at how business intelligence is paving way for competitive edge in the B2B domain.
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