Atour will be competing with China’s domestic hotel chains like Huazhu Group, as well as international hotel operators including Marriott International.
Chinese hotel groups have mixed results in overseas expansion. It’s an industry-wide issue.
Chinese-owned Trip.com, one of the world's largest online travel agencies, said by March 2021, rural tourism trips in China had increased year-on-year by more than 300%.
The airline's on-time rate reached 89.88% in 2020, making it the most punctual carrier among China’s three largest airlines for the third consecutive year.
In the first quarter of this year, duty-free sales in Hainan hit RMB 15 billion, and an upward trajectory is expected to extend into the year and beyond.
Total sales at Hainan’s offshore duty free stores in the first quarter of 2021 reached RMB13.6 billion (US$2.1 billion).
Trip.com Group's Star Hub channel launches with over 100 leading travel partners on board; Pilot travel bubble across Taiwan Straits postponed.
The aim is to transform partners' roles from suppliers to marketers and operators.
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