Radisson Hotel Group, part of China’s hotel giant part of Jin Jiang International, is rapidly expanding its presence in Eastern and Southeastern Europe with plans to open more than 10 properties by 2025, including the debut of its art’otel brand in the Balkans next month.
Following recent expansion in Poland, in 2024 the group plans to open a Radisson-branded serviced apartment property as well as a Radisson RED in Kraków. Following this, Radisson Resort & Suites Ustronie Morskie is scheduled to open on the Baltic coast in 2025.
In Croatia, the group also plans to open art’otel Zagreb in October, marking the brand’s debut in the Balkans. Following this, a 126-room Radisson Collection Resort is scheduled to open in Lukoran in 2026.
“We have seen exceptional growth potential in Eastern and Southeast European where we are present with eight brands ranging from midscale to luxury,” said Elie Younes, executive vice president and global chief development officer at Radisson Hotel Group.
“Our portfolio in the region has grown to 85 hotels in operation and under development with 16,600 rooms – an increase in room count of 25% over the past two years alone, which speaks to the great potential in this highly dynamic and attractive region spanning city hotels as well as resorts,” he added.
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