Porter & Sail, a company that enables consumers to purchase discounted hotel credits without committing to a travel date, has acquired its competitor, FutureKey. Financial terms of the acquisition have not been disclosed.
Porter & Sail launched its “Hotel Credits” product in March in response to COVID-19, giving travelers the ability to purchase a digital voucher that can be used toward a future hotel stay. The company says it now has more than 120 participating hotels.
Similarly, FutureKey launched in April to sell discounted gift cards for future hotel stays, and it also contributes a portion of every sale to relief funds assisting hospitality workers.
“This inconceivable year has forced hotels to reimagine their future in a travel environment that has become unpredictable and volatile. With credits, hotels can generate revenue while providing significant consumer value,” says Caitlin Zaino von During, Porter & Sail CEO.
“This is a guest-centric approach that resonates with hesitant travelers, building trust while giving hoteliers an opportunity to meet customers where they are and provide ultimate flexibility.”
FutureKey’s partners include Ace Hotel and Salt Hotels.
“Consumer behavior has changed as a result of the pandemic, and travelers are demanding new ways of discovering and booking travel purpose-built for today’s landscape, and it’s clear this concept is resonating,” Zaino von During says.
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