Search results for “local brand”
Expedia sees a bright future in China
02/01/2016|11:41:47 AM|
Expedia has a two-fold approach for each and every market. Firstly, building own brands organically and secondly, partnering with strong local brands. Currently,the company is looking at optimizing marketing mix, looking at new payment options other than Alipay and also sharpening hotel content via contracting as well as tie-ups with local OTAs.
Offering a digital experience that is globally consistent, locally unique
12/22/2015|10:23:06 AM|
How can big OTAs, hotel companies and airlines from China deliver a top-notch digital experience across multiple channels, devices, websites and languages? Count on an adept web experience management offering.
Transparency in online medium exposes weak sales strategy
04/06/2016|9:38:31 AM|
Discrepancy in pricing on different online platforms is prevalent in China. Hotel companies need to dig deeper to be in control of “selling-rates”.
Cachet hotel group selects Luopan to deliver new tech solutions
03/31/2016|1:52:32 PM|
Cachet Hotel Group (CHG) selects Luopan to deliver the next generation of hospitality software solutions.
China Lodging compares its 11 years with Marriott’s six decades
03/22/2016|11:09:32 AM|
The Chinese hotel company intends to focus on 3 aspects – differentiating its flagship brand HanTing, sustaining its rapid expansion and strengthening its direct sales capability.
Ctrip’s story isn’t just about growth, margins too coming into the picture
03/19/2016|11:20:10 AM|
Post consolidation in the OTA space, Ctrip is not only focused on its market share and GMV, but it also looking at hiking the overall margin to improve the financial performance.
MuNiao Short-term Rental raises tens of millions RMB in B-round funding
03/01/2016|11:22:42 PM|
MuNiao Short-term Rental (Mu Niao Duan Zu) announces that it has raised tens of millions of RMB in the B-round funding, just six months after its A-round funding, through which the company raised RMB 60 million.
Robots and hotels – just expect simple tasks as of now
03/27/2016|10:15:44 PM|
Robots as a proposition for hotels are exciting and can charm guests. But can they go beyond this and understand what guests want? Probably yes, they can in the future.
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