Search results for “direct bookings”
Ctrip opens up data and cross-platform synergies for destination marketing
10/25/2017|7:52:48 AM|
Ctrip is not only growing its own technologies and data for destination marketing, but also exploring cross-platform strategies by partnering with internet giants including WeChat and Google.
Online or offline, completing a transaction is getting easier than ever
10/19/2017|3:06:29 PM|
One extra click or filling an extra blank for personal details can result in cart abandonment. Airlines eyeing Chinese customers need to keep up with the payments arena for better shopping experience.
How will OTAs cash in on the search windfall of WeChat?
09/30/2017|10:10:37 AM|
WeChat has replicated Baidu’s formula in creating the volume of flow with its searching function, but its advertising model on Tongcheng, eLong and other advertisers remains to be seen.
Destination activities provider UBTour closes A-round financing
09/27/2017|8:42:45 AM|
UBTour connects tourism suppliers in Southeast Asia and enterprises in China with technology and services, with the goal of controling the supply chain through catering to the needs of suppliers.
Ctrip's transport ticket revenue climbs 49% in Q2, aided by Skyscanner
08/31/2017|5:20:39 PM|
Net revenue rose 45% to RMB 6.4 billion in the quarter. Accommodation revenue was RMB 2.3 billion (USD 341 million), up by 30%. Transportation revenue climbed 49% to RMB 3.0 billion (USD 441 million).
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017|10:05:17 AM|
When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
Outdoor sports platform 117 Sport closes the Pre-A round financing
09/21/2017|8:57:46 AM|
China’s outdoor sports platform 117 Sport has raised tens of millions of yuan in its Pre-A round of financing. The lead investor was Beethink.
Thomas Cook China aims for long-term growth with differentiating strategies
09/06/2017|2:00:57 PM|
Positioning itself for China's upper scale travel market, the joint venture between Thomas Cook and Fosun seeks long-term growth by developing differentiated packages and focusing on online presence.
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