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Search results for “customer centricity”
Outdoor specialist Toread invests US$38 million in OTA Eyoutour
03/19/2015
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9:47:27 AM
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Chinese outdoor specialist Toread will invest RMB230 million (approx: US$38 million) for 74.56% equity in OTA Eyoutour.
Intercontinental Hotels: A Case Study In Customer-Centric Marketing
06/07/2010
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10:57:18 AM
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I sat in on a few terrific conversations about making multi-channel marketing a reality. Here is the first: An overview of IHG's use of data-driven marketing to improve communications with existing customers and prospects.
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