Search results for “Marketing initiatives”
ChinaTravelNews Briefing: Booking’s reinvention, Mafengwo’s funding and more
12/25/2017|3:07:29 PM|
We join the dots of the events that took place in the past two weeks to offer insights into the Chinese tourists, travel startup funding rounds, major OTAs and internet giants’ technology solutions in China.
Chinese visitors contribute more than $1 billion to Canadian economy
12/19/2017|5:23:06 PM|
Estimation shows that 750,000 Chinese tourists will have visited Canada by the end of 2017, a 23% increase over the previous year.
Making travel simpler, cheaper – how’s the innovation coming along?
12/19/2017|2:08:43 PM|
Disruption of flight booking doesn’t come out of the blue. It’s a process.
Ctrip unveils "robot hotel receptionist" to go beyond booking and marketing
12/19/2017|8:54:18 AM|
The move shows that Ctrip begins to target smart devices, PMS, and hotel resources far beyond booking and marketing.
Rentalcars will join Booking.com and forge ‘BookingGo’ brand
12/13/2017|11:47:21 AM|
After Ctrip's plan to create a full-service travel platform with its recently acquired Trip.com under Skyscanner, the Priceline Group may also be tapping into the same idea.
Lufthansa counts on NDC XML API to run flagship stores in China
11/27/2017|11:03:21 AM|
The Lufthansa Group intends to capitalise on the growing reach of Alibaba and other ecosystems. The complexion of digital commerce can change in the next few years in China.
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
Unspoken truths: canceling and re-booking for a better rate
11/14/2017|5:49:55 PM|
There have been reports of many guests canceling and re-booking their hotel rooms to achieve better rates, so how does this impact hoteliers and what can they do about it?
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