Search results for “spend management”
Mobile device IDs – laying a strong foundation for precision advertising
02/05/2018|8:14:24 AM|
Cookies-based approach to tracking behavior of travelers isn’t enough as one might not be offering accurate message/ ads. On the other hand, mobile device IDs offer more dependable data.
5 reasons why travel brands need to take notice of Alibaba’s Fliggy
01/26/2018|10:34:45 AM|
Alibaba is attempting to craft a unique user profile as an ecosystem. In this context, it isn’t surprising to find more than 70 domestic/foreign airlines opting to establish flagship stores on Fliggy.
Home-sharing platform Locals receives $24 million for its boutique B&B business
01/23/2018|8:59:42 AM|
This year, Locals will add two additional businesses, namely homeware retail and urban travel, to further tap into consumption deriving from B&B customers.
ChinaTravelNews Briefing: Booking’s reinvention, Mafengwo’s funding and more
12/25/2017|3:07:29 PM|
We join the dots of the events that took place in the past two weeks to offer insights into the Chinese tourists, travel startup funding rounds, major OTAs and internet giants’ technology solutions in China.
B&B booking platform Qmango sets up ￥500 million B&B investment fund
12/08/2017|9:13:30 AM|
Chinese B&B booking platform Qmango has completed a new round of financing, and subsequently set up a RMB 500 million investment fund for B&B management companies and other related business.
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017|10:05:17 AM|
When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
"Direct sales" going up for Chinese carriers, but is it enough?
10/18/2017|9:02:02 PM|
Top carriers in China today have 40-45% sales coming in via "direct" channels. But this figure also includes selling inventory via OTAs. So this doesn't translate into owning the passenger for airlines.
HNA to pump ￥50 billion to promote digital transformation with HiApp
10/18/2017|5:40:17 PM|
HNA plans to pump ￥50 billion into tourism digital transformation by supplying public service products for innovators and services to innovative enterprises that offer unique services and technology.
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