Search results for “market segmentation”
Time for Chinese hotels to gear up for dynamic pricing
03/22/2016|11:08:55 AM|
In China, travel companies are still predominantly working on static rates. In fact, some of the Chinese OTAs work on this model too.
Hilton signs exclusive agreement with Plateno for major expansion of Hampton in China
03/29/2016|4:03:09 PM|
Hilton signed an exclusive license agreement with Plateno Hotels Group to launch Hampton in China, with which Hampton plans to have over 400 deals signed and have the first hotel open by the end of 2015.
Travelport Worldwide Limited reports fourth quarter and full year 2015 results
02/19/2016|12:49:45 AM|
Travelport Worldwide Limited (NYSE: TVPT) announces its financial results for the fourth quarter and full year ended December 31, 2015. Its net revenue increased by 3% while adjusted EBITDA decreased by 1% and its revenue from Beyond Air grew by 21% in Q4.
China Lodging compares its 11 years with Marriott’s six decades
03/22/2016|11:09:32 AM|
The Chinese hotel company intends to focus on 3 aspects – differentiating its flagship brand HanTing, sustaining its rapid expansion and strengthening its direct sales capability.
Foreign OTAs – can they challenge the likes of Ctrip and Qunar?
01/29/2016|10:02:43 AM|
Domestic OTAs have been engaged in a cut-throat battle over the past few years. Foreign OTAs have room for growth, but they need to move assiduously.
TripAdvisor Reports Fourth Quarter and Full Year 2015 Financial Results
02/12/2016|8:34:23 AM|
TripAdvisor, Inc. reported financial results for the fourth quarter and full year ended December 31, 2015.
Expedia sees a bright future in China
02/01/2016|11:41:47 AM|
Expedia has a two-fold approach for each and every market. Firstly, building own brands organically and secondly, partnering with strong local brands. Currently,the company is looking at optimizing marketing mix, looking at new payment options other than Alipay and also sharpening hotel content via contracting as well as tie-ups with local OTAs.
The game of hotel contracting – are foreign OTAs playing it right?
01/30/2016|11:43:47 AM|
Domestic OTAs have massive lead over their counterparts from abroad in hotel business, be in terms of geographical coverage, number of properties, and volume of business.
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