Search results for “market segmentation”
China inbound visits grow 4.5% in first half of 2016
06/12/2016|10:30:15 AM|
China’s inbound and outbound visitor volume grew 9.8% YoY to 127 million in the first half of 2016, and inbound tourist arrivals were 65.1 million, up by 4.5% YoY.
Ctrip halts agent listings of domestic flights scheduled after September 1
06/21/2016|10:18:55 AM|
Ctrip announced to its ticketing agents that it will no longer let agents sell domestic flight tickets on the platform. The decision was effective from June 17 and applicable to tickets scheduled to fly on and after September 1.
NH Hotel’s trump cards for China - authenticity of brands and collaboration
05/17/2016|4:40:08 PM|
NH Hotel’s decision to foray into China comes at a time when the whole sector is buzzing with rapid expansion. A look at how the European company is approaching this market.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
China Lodging makes a compelling statement with Q1 results
05/18/2016|4:27:30 PM|
With their latest financial results, the group has asserted that their strong innovation capability drives underlying robust performance.
Air France KLM banks on its entrenched sales strategy in China
05/25/2016|11:14:05 AM|
Indirect offline distribution has opened up for foreign carriers in the last couple of years. Air France KLM is making the most of its association with offline and online agencies built over the years to maximize sales.
Shiji to acquire 19.6% voting right in Huanxun E-commerce for RMB 152 million
05/31/2016|10:03:28 AM|
Shiji Information, a major PMS service provider in China, plans to splash out RMB 152 million to buy 100% shares of Great Kylin Investment, which owns 19.6% voting right in Huanxun E-commerce. Shiji also owns 22.5% of iPS, Huanxun E-commerce’s fully-controlled subsidiary
5 areas that can enhance the UX strategy
05/11/2016|11:05:23 AM|
In order to enhance user experience strategy, airlines can target low hanging fruit with collaboration, optimize the booking flow, optimize designing for different platforms, manage offer and track cross-device.
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