Search results for “innovative marketing”
Finnair boosts ancillary sales with omni-channel and predictive analytics
09/27/2017|7:04:48 PM|
After partnering Alipay on in-flight payment, working with TravelSky on GDS-based ancillary sales, Finnair plans to bring its chatbot to WeChat and leverage predictive analytics for ancillaries growth.
AI, AR innovations provide a glimpse of tourism operation in the future
09/15/2017|3:27:25 PM|
AIcorrect Translator, designed for independent outbound tourists with the application of AI voice recognition technology, won the championship with "Innovation Enterprise Award" and "People's Choice".
TravelDaily Conference presents the 2017 China Travel Innovation Challenge
08/25/2017|11:22:27 AM|
Six travel firms are set to vie for the title of the most innovative travel product of the year at the 2017 China Travel Innovation Challenge on Sep 14 in Shanghai.
Thomas Cook China aims for long-term growth with differentiating strategies
09/06/2017|2:00:57 PM|
Positioning itself for China's upper scale travel market, the joint venture between Thomas Cook and Fosun seeks long-term growth by developing differentiated packages and focusing on online presence.
Shiji raises stake in Galasys, expands in destination management
09/08/2017|4:09:13 PM|
Chinese hotel system provider Shiji has agreed to buy a controlling stake in destination solution provider Galasys, expanding from hotels, F&B, and retail to theme parks and attractions.
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017|10:05:17 AM|
When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
7Days Inn sponsors French OGC Nice and launches IP products
08/14/2017|8:29:10 AM|
Chinese budget hotel brand 7Days Inn and French football club OGC Nice have recently reached a consensus on cooperation intentions.
Ctrip partners with Osaka tourism authority in Japan
07/28/2017|5:24:44 PM|
Ctrip has teamed up with Japan’s Osaka Convention & Tourism Bureau to work together on product development and promotion, big data, marketing innovation and others.
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