Search results for “immersive tourism”
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017|10:05:17 AM|
When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
Chinese tourist arrivals to Thailand drop 7.5% in first 4 months
05/24/2017|4:02:10 PM|
Mainland Chinese tourists made 7.5% fewer trips to Thailand in January to April this year. But they still ranked as the country’s largest source of overseas tourists and tourism revenue.
Chinese tourists seek immersion in New Zealand
12/24/2014|10:14:40 AM|
Chinese travelers who are seeking more “immersive travel”, according to a report on international tourism trends published by Statistics New Zealand.
Europe will receive a million more Chinese visitors this year
04/11/2016|8:28:16 AM|
Europe received a total of 12.5 million Chinese visitors in 2015 and the continent is expected receive 7.4% more Chinese visitors this year
Customized travel platform Bugentuan raises multi-million RMB Pre-A funding
11/11/2015|10:27:08 AM|
Bugentuan announced it has completed a multi-million RMB Pre-A Series financing that was led by Newsion Venture Capital.
Nudging ahead in the game of value-based pricing
12/03/2015|3:13:05 PM|
Perceived value is a big differentiator in travel e-commerce. Here we assess the significance of “value”, and what separates OTAs from hotels.
Top Chinese outdoor and sports event organizer Huway gets US$6.44 million
07/13/2015|10:05:28 AM|
Huway has received RMB40 million (approx: US$6.44 million) from Mango Haitong Creative Arts Investment Fund in its A Series financing round.
Facing economic slowdown China’s hotels under pressure to reform
07/28/2015|2:33:52 PM|
China’s hotel industry is at a crossroads of capitalizing on opportunities brought by explosive growth in the tourism sector while overcoming economic challenges.
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