Search results for “hotel content solution”
Localized content for bookings from China – a must for foreign hotels
08/09/2018|7:37:28 AM|
Foreign hotel companies need to focus on providing better content to 3rd party hotel intermediaries in China in order to step up the conversion rate for their outbound business.
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018|7:50:39 AM|
The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
Alibaba's ecosystem + Fliggy - how the combo is set to simplify travel buying?
06/19/2018|9:05:31 AM|
Alibaba garners vital information about its users with the presence of Fliggy, Taobao and Alipay in one user interface, taking friction out of trip planning and buying.
Time for business travel management to become more sophisticated in China
05/29/2018|8:05:14 AM|
Online booking tools and apps are picking up in China, but the category also needs to look at other areas such as integration of travel and expense management systems.
5 pillars of ONYX Hospitality Group's localization strategy in China
05/22/2018|7:53:56 AM|
ONYX selects Shanghai for its Greater China regional office and appoints a head for the first time for this market to looking deeply at systems, digital assets, managing data and marketing.
ChinaTravelNews Briefing: Ctrip Car licensed to run, Meituan buys Mobike, Airbnb Plus
04/08/2018|5:49:42 PM|
Ctrip Car gets the nod to run ride-hailing business; Meituan extends its offerings to 320 million annual active users through its Mobike acquisition; and higher fuel cost is affecting the growth of airlines.
Facebook’s chatbot M is dead. Will travel AI on WeChat thrive?
02/01/2018|10:37:26 AM|
After closing a $3 million funding round, Hong Kong-based chatbot startup TravelFlan enters mainland China market, transitioning from Facebook Messenger to Tencent’s WeChat platform for the Chinese travelers.
The beauty of a core data asset – time for travel companies to embrace it
02/09/2018|8:15:53 AM|
How to identify a first time guest staying at a particular property or a passenger preferring a particular seat when flying? A core data asset is a must for travel companies to answer such questions.
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