Search results for “digital assets”
Strengthening data prowess - a must in today's digital economy
07/26/2018|3:32:52 PM|
Chinese airlines need to look at all the sources of data, especially their own first-party data, and act on it in order to stay competitive in a market where indigenous Internet giants are seemingly touching upon every sphere of life.
As airline merchandising evolves, how are OTAs upping the ante?
10/22/2018|8:02:20 AM|
Every aspect of OTA business, right from analyzing the source of the traffic to what product to offer is becoming data-centric. The combination of cloud computing, data and analytics, machine learning etc. is set to pave way for insights that can help the likes of OTAs in their key decision-making.
Engaging guests post a booking is done - how to excel in this arena?
09/10/2018|10:17:17 AM|
Hotels lack ways to communicate their offerings – what services, amenities they have, what promotions they are running etc. and how to best share the same depending upon what the guest is likely to be looking for.
Airbnb counting on a blend of autonomy + global innovation in China
09/30/2018|9:28:28 PM|
Airbnb is relying on razor-sharp product development backed by over 100 Chinese specialists and quality assessment of its listings to strengthen its operations in China, according to Airbnb’s Nathan Blecharczyk. The team has also interacted with China’s design community, meeting specialists from Didi Chuxing, Baidu etc. in the past year or so.
Selling travel by inspiring travellers - how Airbnb, Mafengwo and Atour are doing it?
09/21/2018|10:11:19 AM|
Art, sports, food, nature...there could be many reasons behind what excites one and how this paves for a leisure trip. Since every traveller thinks differently, travel planning and commerce, needs to factor this and evolve accordingly.
Differentiated offer and dynamic pricing – how to make it work
09/28/2018|7:44:35 AM|
Dynamic pricing is an integral part of today’s offer management, and airlines are digging deep to embrace the same to become sophisticated retailers.
How AA is counting on technology and people to offer sublime customer experience?
07/25/2018|2:37:31 PM|
American Airlines has upgraded its technology stack and structured teams in an agile way to sort out business issues for a differentiated passenger experience.
Travelport gears up to strengthen its association with Chinese OTAs
09/04/2018|8:00:37 AM|
Being price-driven isn’t enough for Chinese OTAs. They need to differentiate product offerings and services, such as sharpening merchandising capabilities and counting on business intelligence to take their business to the next level, asserts Travelport’s Ming Foong.
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