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Search results for “copy”
Latest statistics prove trust is a must for travel sales
08/11/2007
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10:38:00 AM
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As travel industry professionals we are all acutely aware of the techniques used to lure in the unwary travel consumer. But now with the acceptance of consumer generated content (CGC) and social networks such as Facebook and YouTube, obvious marketing copy may become increasingly redundant. (8/9/2007)
Business travelers: taking a new look at B&B’s
08/07/2007
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9:33:00 AM
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Most of 1,332 B&Bs in 49 states say they provide many of the services and amenities business travelers seek, according to BedandBreakfast.com.
Hugo Burge creates 'travel experiences' site
06/23/2007
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4:31:00 PM
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21 June 2007: Cheapflights vice chairman Hugo Burge has pushed a personal web project, targeting travellers who want to share their experiences, into beta this week.
Travelzoo Achieves Search Marketing Success with Efficient Frontier
05/16/2007
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5:13:00 PM
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Efficient Frontier, the leading worldwide provider of search engine marketing (SEM) solutions, and Travelzoo, a global Internet media company that publishes travel deals from more than 600 travel suppliers reaching more than 11 million subscribers in the U.S., U.K., Germany and Canada, have partnered to change the way Travelzoo manages and measures paid search advertising effectiveness. (5/14/2007)
Web 3.0 & Yahoo! Travel
04/27/2007
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6:18:00 PM
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April 25, 2007: Strategy consultant Sramana Mitra analyzes the Yahoo! Travel site based on his Web 3.0 framework formula, concluding that the site is heavy on content, but light on personalization.
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