Search results for “conversion rate”
Outbound travel can contribute up to 50% of revenue in 5-10 years: Ctrip CEO
05/24/2019|11:45:47 AM|
The online travel company is optimistic about driving both revenue growth and margin expansion by leveraging large market scale.
Booking Holdings holds 8% and Baidu holds 19% equity of Ctrip in 2018
03/18/2019|10:21:45 AM|
Total revenues grew from RMB7.8 billion in 2014 to RMB31.1 billion (US$4.5 billion) in 2018, representing a compound annual growth rate of 41.4%.
Trip.com: Earn global market shares through differentiated strategies and local teams
03/05/2019|6:41:16 PM|
Trip.com values not only the variety and pricing of their supply but also service localization.
Simple CX = customer delight, but what about fraud prevention?
03/17/2019|6:58:12 PM|
Simple experiences that mean convenience and control for shoppers are welcome. But they also mean a bigger threat as far as fraudulent transactions and account takeover are concerned.
The five trends that matter in big data for travel in 2019
01/24/2019|11:54:19 AM|
The ownership of data is moving from the corporations and private enterprises to the individual consumers and citizens.
Is Ctrip gearing up for a two-sided marketplace? No, says Jane Sun
09/20/2018|10:10:03 AM|
Ctrip's CEO acknowledges that it is vital for the group to sustain the stickiness of its platform. Rather than operating a two-sided marketplace, the team is optimistic about sustaining its growth based on its core strengths - Ctrip's team, data prowess, service delivery etc.
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018|7:50:39 AM|
The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
Ctrip ventures into hotel management by launching Rezen Hotels Group
10/10/2018|8:42:03 AM|
The launch of Rezen Hotels, Ctrip’s first high-end hotel brand, marks the group’s strategy to branch out to the high star-rating hotel sector.
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