Search results for “big data marketing”
Ctrip opens up data and cross-platform synergies for destination marketing
10/25/2017|7:52:48 AM|
Ctrip is not only growing its own technologies and data for destination marketing, but also exploring cross-platform strategies by partnering with internet giants including WeChat and Google.
Vpon decodes the digital footprint of mainland tourists
10/31/2017|4:31:11 PM|
Countries in Asia-Pacific remain the top destinations of mainland Chinese tourists, while a number of provinces of the new 1st-tier cities become popular, along with Beijing and some coastal regions.
Unspoken truths: canceling and re-booking for a better rate
11/14/2017|5:49:55 PM|
There have been reports of many guests canceling and re-booking their hotel rooms to achieve better rates, so how does this impact hoteliers and what can they do about it?
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
TravelDaily China-ITB Asia Session on China’s unprecedented growth
10/12/2017|10:43:54 AM|
“Breaking through in a New Era” is the main theme of TravelDaily China-ITB Asia Session to highlight China’s unprecedented growth in travel and its importance to the global industry.
Ctrip leads AI and big data study for superior travel experience
10/26/2017|3:59:40 PM|
Ctrip studies 50TB data generated daily by its 300 million users to understand demographics, customer demands and travel behavior, strengthening capabilities in AI, big data and intelligent hardware.
AI, AR innovations provide a glimpse of tourism operation in the future
09/15/2017|3:27:25 PM|
AIcorrect Translator, designed for independent outbound tourists with the application of AI voice recognition technology, won the championship with "Innovation Enterprise Award" and "People's Choice".
Railway service platform Lvtu Diandian closes an angel round
09/11/2017|3:55:25 PM|
Railway passenger service platform Lvtu Diandian is trying to build its presence in the railway market via in-train consumption and establish itself as the Meituan and Eleme in railway transportation.
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